A-STAY Antwerp is designed to support the lifestyle of millennials. With a simple click on their smartphone or via the self-service modules in the common area, stayers can manage their reservations, easily check in, set up features in their room and select the level of service they want to pay for.
- (Pre-)launching the brand
- Determining online media strategy
- Social media: content creation, management, paid push campaigns
- Community building: expanding community related to Antwerp
- PR: providing press releases for key international lifestyle and travel journalists
- Events: international press moment and launch event
- Generate conversion